2025 Winter Bequest Campaign
Resources
Winter Bequest Campaign Content Center
Winter Bequest Campaign partner slides
Black History Month Content Center
Black History Month partner Slides
Example Emails
- Sample 1 – Act of Care Email
- Sample 2 – BHM - Legacy of Resilience
- Sample 3 – BHM - Stories Yet to be Told
- Sample 4 – BHM - Building a Stronger Future
- Email template for Reduced Service partners
- Partner Story Template
- Staff Email
Timeline
Winter Bequest Campaign
November
Nov 18
Campaign kick-off email from FreeWill
Nov 21
Campaign information session
1 pm EST
(sign up coming soon!)
December
Request content
Content Team produces copy for partners
January/February
Send content to donors
January 31
Deadline to request copy for this campaign
Black History Month
December/January
Ensure you have input your copy requests!
Content Team produces copy for partners
January 31
Deadline to request copy for this campaign
February
Send content to donors